Privacy & Security Policy

RunnersLane.com Privacy & Security Policy

We appreciate the trust you place in RunnersLane.com, and are committed to respecting your privacy and the security of your personal information. Our privacy policy, updated on April 2, 2012, describes the information we collect and how we use it. We will modify this Policy if our privacy practices materially change in the future. We will notify you of such changes only by posting the new policy on our Site and indicating the date it was last updated. We encourage you to review the Policy each time you visit our Site to see if it has been updated since your last visit to make sure you understand how personal information you provide will be used. We always welcome your questions and feedback. For privacy-related issues, please contact us at:

RunnersLane.com
22959 Soledad Canyon Road
Santa Clarita, CA 92350
E-mail: info@RunnersLane.com
Phone: (661) 260-3368

Security:
RunnersLane.com uses the most advanced and highest level of online security available today. Our commerce server uses Secure Sockets Layer (SSL) which encrypts or codes all the data you enter so you can relax and feel completely secure with your order. When we transfer and receive certain types of sensitive information, such as financial information, we redirect visitors to a secure server.

We have appropriate security measures in place in our physical facilities to protect against the loss, misuse or alteration of information that we have collected from you at our site. Your credit card number cannot be read by a third party while in transit and will remain private and completely protected. Under the “Fair Credit Billing Act,” federal law limits your responsibility for unauthorized charges up to $50.00. This means that your bank cannot hold you liable for more than $50.00 of fraudulent charges. In the event of unauthorized use of your credit card, you must notify your credit card provider in accordance with its reporting rules and procedures.

Still not comfortable ordering online?
No problem! Give us a call at 1-661-260-3368 or send us an email via our contact us form located at https://www.runnerslane.com/contact and we’ll take care of your order over the phone or email.

In Summary:
RunnersLane.com is dedicated to respecting and protecting your privacy and personally identifiable information. The policy below outlines what information is collected, how information is obtained and utilized to your benefit, the use of cookies and opt out procedures, as well as the opportunity for users/customers to conveniently update their personal information (such as contact and financial information). The RunnersLane.com privacy policy applies to users/customers accessing our site within the United States and its territories. To offer users/customers optimal security and privacy, the policy outlined below strictly complies with the Direct Marketing Association’s “Privacy Principles for Online Marketing” and the “California Online Privacy Protection Act.” Under these principles and guidelines, we have committed to identify the categories of personally identifiable information, describe how users/consumers may review and make changes to their personally identifiable information and explain how users/consumers can learn of policy changes.

Information We Collect:
For each visitor to our Web pages, our Web server does not recognize nor collect information regarding the domain or e-mail address. However, we do collect customer specific information including: the domain name and e-mail address of visitors to our Web page, aggregate information on what pages consumers access or visit and other information volunteered by the consumer when:

  • Placing an order from our catalogs or on our Web site
  • Making a purchase at one of our Retail Stores
  • Returning an item or make an exchange
  • Inquiring about our services
  • Creating an account at runnerslane.com
  • Subscribing to our Email Promotions and Newsletters
  • Enter a contest or sweepstakes
  • Are referred to us through a marketing promotion
  • Participate in a marketing survey, promotion or event

We use third-party service providers to serve ads on our behalf across the Internet. We also use third-party service providers who utilize remarketing technology for advertising purposes. They may collect anonymous information about your visits to our web site, and your interaction with our products and services. They may also use information about your visits to this and other web sites to target advertisements for goods and services. This anonymous information is collected through the use of pixel tags or cookies, which are industry standard technologies used by most major web sites. No personally identifiable information is collected or used in this process. They do not know the name, phone number, address, email address, or any personally identifying information about the user.

Use of Web Site Analytics:
We currently contract with several online partners to help manage and optimize our Internet business and communications. We use these services to help us measure the effectiveness of our advertising and how visitors use our site. To do this, we use Web beacons and cookies provided by our marketing company on this site. The type of information we collect includes product codes and prices for merchandise that visitors purchase, the pages visited, etc… By supplementing our records, this information helps us learn things like what pages are most attractive to our visitors, which of our products most interest our customers, and what kinds of offers our customers like to see. Although our marketing company logs the information coming from our site on our behalf, we control how that data may and may not be used.

Cookies:
A cookie is a small piece of information stored by your browser on your computer. Cookies provide a way for you to browse the RunnersLane.com online store and add items to your shopping cart. They make shopping easier and more convenient for you. Cookies do not contain any personal information and they do not give RunnersLane.com access to your computer. If you decide to not utilize cookies, you should be able to update your browser to block the acceptance of cookies. We use cookies for our customer’s convenience and to reference the user’s account for future use.

How We Use the Information We Collect:
Information collected by us may be used to notify consumers about order updates, updates to our Web site or used by us for marketing purposes. When you provide us your email address, we may send you emails necessary to process your order, respond to a request or inform you of new products, services and offers. For example, after you place an order at RunnersLane.com, you will receive an email confirming your order, and, in most cases, an email with shipment information. We may also contact you with information regarding backordered items, discontinued products, promotions and customer satisfaction surveys. You may unsubscribe from our promotional emails by sending us an email asking to remove your email address.  Instructions on how to unsubscribe are also included in each promotional email or you can call us to opt-out at (661) 260-3368 Persons who supply us with their telephone numbers on-line may receive telephone contact from us with information regarding backordered items, discontinued products, promotions and customer satisfaction surveys. If you do not wish to receive such telephone calls, please contact RunnersLane.com directly at: https://www.runnerslane.com/contact

With Whom the Information May Be Shared:
We will not share your information with anyone outside of our company unless it’s for purposes of making contact with you (via mailers, emails, etc) regarding your order(s) or other promotional purposes.

Policy Changes:
From time to time, we may use customer information for unanticipated uses not previously disclosed in our privacy notice. If our information practices change, we will post these changes on our Web site. We encourage you to review our privacy policy periodically. If you feel that this site is not following its stated information policy, you may contact us by sending us an e-mail (info@runnerslane.com), calling RunnersLane.com Customer Service directly at (661) 260-3368 or writing to us at the below address:

RunnersLane.com
22959 Soledad Canyon Road
Santa Clarita, CA 92350